Amelia is a Design Director at IDEO Tokyo. Raised in a multicultural community in Tokyo, she thrives on having open-minded conversations with people that alert her to her own blind spots – which is her fuel for new ideas.
Amelia brings more than 15 years of experience leading creative projects of all sizes, and moves comfortably from research to ideation, and strategy to execution. At IDEO, she has worked on projects such as redesigning medical products for the elderly, new beauty experiences for millennials, and systemic redesigns for agriculture. Previously, she worked as a strategic planner on brands such as Nissan, Microsoft, Unilever and P&G.
Amelia graduated from the University of Michigan, Ann Arbor where she designed her own degree in International Relations.